Neo Airlines

For an industry famous for its lack of customer service, isn’t it interesting how a simple gesture like the one below gets you noticed?

That is the question!

As you may have heard, Southwest Airlines is reviewing the idea of whether or not to add assigned seating to our service. Through the years, assigned seats have always been a top request from Customers who call or write to us. As we consider whether or not to assign seats, we are looking at it from many aspects, including the impact to our boarding times, revenue, and our Customers' opinion. If we decide to start assigning seats, it will not be before 2008, but we are giving it a thorough examination now. You, our valued Rapid Rewards Members, know our service better than anyone, so your opinion is an important piece to this puzzle. You can weigh in on the age-old debate that has puzzled Customers, Employees, and scholars for years! Please take a moment to fill out our quick Assigned Seating Poll and tell us your vote. The poll will be available online for our Rapid Rewards Members through Friday, August 11, so feel free to pass this e-mail along to any friends or family who are Rapid Rewards Members who may not receive our Rapid Rewards E-mail Updates. The more, the better! This poll is one of several very important steps of Southwest's ongoing look at assigned seating and how it could possibly be adapted to our unique business model. We look forward to your feedback.

Note: To ensure the accuracy of our poll results, there is a limit of one poll per Member. As such, your Rapid Rewards account number will be required at the time of polling.

Comments

[Greg Gillispie]

Oooh Fred, very poor timing on a subject regarding airlines when news stories about the Lexington commuter jet crash remain at or near the front of coverage!