JacoBLOG
Home JacoBLOG Services About Contact
JacoBlog - Jacobs Media's Blog: Green Light
My Photo

Fred Jacobs is President of Jacobs Media, a media research and consulting firm. Jacobs Media clients have included CBS Radio, Premiere Radio Networks, Citadel, Greater Media, MTV Networks, Playboy, Amazon, Electronic Arts, NPR, Sylvan Learning Centers, and Taubman Malls. Learn more about the company here.

SUBSCRIBE TO OUR BLOG IN EMAIL FORMAT

Bookmark and Share

August 2011

Sun Mon Tue Wed Thu Fri Sat
  1 2 3 4 5 6
7 8 9 10 11 12 13
14 15 16 17 18 19 20
21 22 23 24 25 26 27
28 29 30 31      

« Statement Of The Obvious | Main | MACCA & Coachella »

Comments

Bob Bellin

The rates are sadly, not even close to reasonable. The old rates were considered completely prohibitive when radio revenue was 25% higher. A 16% reduction requires radio to pay a bigger % of its revenues than was the calculus when the original rates were developed.

The NAB really messed up with this IMO. Rather than insure a transition to streaming for radio, this deal pretty much precludes it.

Radio's new slogan: "Suicide Heard Here"

The comments to this entry are closed.