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Fred Jacobs is President of Jacobs Media, a media research and consulting firm. Jacobs Media clients have included CBS Radio, Premiere Radio Networks, Citadel, Greater Media, MTV Networks, Playboy, Amazon, Electronic Arts, NPR, Sylvan Learning Centers, and Taubman Malls. Learn more about the company here.

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August 2011

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Comments

Greg Gillispie

Remember about 10 years ago when broadcasting companies were allowed to own numerous radio stations in each market and it was said that would give these companies an opportunity to create new, narrowcast formats to bring people back to radio? Now its taken HD side channels to bring those formats to reality...but that will be another 10 or so years until a reasonable number of people actually have an HD radio. So while we wait, these all over the road formats known by first names grow.

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