The YouTube phenomenon is amazing. Consider they didn't even exist one year ago. And now it's the largest video sharing site on the Internet.
More and more, radio stations and morning shows are effectively using videos as great, viral content. In fact, stations like WRIF have integrated YouTube in their Web site. (For details on how to do this, Jacobs Media clients should contact Tim Davis.)
But besides posting fan videos or simply other viral videos, how can personalities come up with videos of their own that can be shared all over the Internet?
It can be done. Clearly, video creation can take on a life of its own, and now with the power of YouTube, and similar video sharing sites, your creative personalities (and your creative listeners) can become Internet stars. Not a bad way to build cume.