The other week, I celebrated my birthday. And because I belong to many radio station email clubs, I was bombarded with many birthday greetings. They're all very nice, of course, but they also all look pretty much the same - signatures of the jocks, a cute line about "you're never too old to be a classic," and so it goes.
That's why this email from The Drive in Chicago caught my eye. It broke through the birthday clutter, spoke to me as a person, and of course, as a Classic Rock fan. Kudos to their staff for breaking the mold, doing it differently, and standing out from the crowd.