Thought you'd find it interesting to hear NAB CEO's David Rehr's testimony about satellite radio, in addition to a feature on the same topic that ran last week on NPR's "Morning Edition." You'll hear David again, as well as Mel Karmazin's testimony. This is clearly the biggest issue facing radio so far this year. Enjoy the exchange.
We are watching the "returns" rolling in from Tech Poll III, and the "satellite story" is a fascinating one, especially when tracked against the '05 and '06 studies. At over 24,000 completed surveys, we're seeing an amazing picture of how radio listeners' tech and entertainment habits are changing. Our data clearly depicts why both XM and Sirius feel that their only means of survival is to merge. It will be fascinating to see how all of this goes over in Washington.
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