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Fred Jacobs is President of Jacobs Media, a media research and consulting firm. Jacobs Media clients have included CBS Radio, Premiere Radio Networks, Citadel, Greater Media, MTV Networks, Playboy, Amazon, Electronic Arts, NPR, Sylvan Learning Centers, and Taubman Malls. Learn more about the company here.


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Peter Ferrara - HD Radio Alliance

If everyone thought and did the things that Mark and the team at Riff2 has done, HD Radio would gain significant consumer interest, receiver sales and eventually, loyal listenership.

This morning as CES opens in Las Vegas, it's NOT just about cool new devices and applications but CONTENT! Everyone agrees that it's great programming, local engagement and passion that will excite radio listeners. This is where YOU, like Mark, make all the difference.

And in case you are wondering about the progress we have made, just check out the following from CES this week -- and keep in mind that just two years ago, there were only two HD Radios made (both cost over $500) and the only place you could buy one was on-line. Today, with more than 50 different SKU's, prices as low as $99, thousands of retail outlets, automotive OEM implementation growing, and a new chipset that will make HD Radio portable, you should celebrate our progress. Then, we should get back to work and realize we still have a long, long way to go.

HD Radio™ Growth on Display at CES

More than 25 booths, over 50 products, iTunes® Tagging,
new mobile chip set, advanced applications, and more!

iTunes tagging is here!
• CES Unveiled: The Official Press Event of the International CES
o Saturday, January 5, 4-7 p.m.
o Marco Polo Ballroom in the Sands/The Venetian
• Innovation Honorees Displayed During CES (Visit Booth 70621)
o Alpine’s TUA-T550HD, a 2008 CES Innovations Award Honoree for In-Vehicle Audio
o Polk Audio's I-Sonic® Entertainment System 2, also a 2008 CES Innovations Award Honoree for the Enabling Technologies
• iTunes tagging demo at the HD Radio booth (North Hall 1835)
• Polk Audio (South 1 20507) and Alpine (North Hall N101 – N107), other HD Radio products with iTunes Tagging can be seen at Harman/JPL (Hilton 18121), JVC (North 1431), jWIN (Central 12838) and Sony (Central 14200).

HD Radio technology goes mobile!
• Samsung’s new mobile chipset at HD Radio booth (North Hall 1835)
• Prototype concept devices at HD Radio booth (North Hall 1835)

Other NEW advanced services, products and applications!
• Microsoft and Clear Channel Radio’s “MSN Direct HD” at iBiquity booth (North Hall 1835)
o MSN Direct HD will launch with a full suite of location based content including Clear Channel traffic as well as a variety of other services including radio program guide, weather, gas prices, movie information, news, stocks, send destination to GPS and much more.
• Conditional Access Demonstrations
o Premium sports programming demo at iBiquity booth (North Hall 1835)
o Harris Corporation Press Event

National Public Radio, Harris Corporation and Towson University will announce an exciting international initiative to create cutting-edge technologies and services aimed at providing sensory disabled consumers worldwide full accessibility to radio broadcasts. The event will include the first live, over-the-air HD Radio broadcast of these accessible radio services.

HD Radio products for home and car will be on display at the HD Radio booth including:

Accurian, Alpine, Audio Design Associates, Boss, Cambridge Soundworks, Denon, DICE, Dual, Insignia, Integra, JBL, Jensen/Audiovox, Jensen/Insignia, JVC, jWIN, Kenwood, LG, Marantz, Niles, Onkyo, Pioneer, Polk, Radiosophy, Roadmaster, Rotel, Sangean, Sony, Visteon, Yamaha.

Brands showing HD Radio products at CES 2008
• AAMP of America/Peripheral (North Hall 5218 & 5333)
• AGT (Central Hall 9817)
• Alpine (North Hall 101)
• Audio Design Associates (The Venetian Tower 30-121)
• AudioVox/Jensen Mobile (Central Hall 10506 & 11006)
• Boss (North Hall 4208)
• Cambridge SoundWorks (South Hall 30642)
• Denon (Mandalay Bay Ballroom)
• DICE (North Hall 4828)
• Dual (North Hall 1007)
• Harman/JBL Hilton (Invite-Only)
• JVC Automotive (North Hall 1431)
• jWIN (Central Hall 12838)
• Kenwood (North Hall 1001)
• LG Electronics (Central Hall 8214)
• Marantz (Mandalay Bay Ballroom)
• McIntosh (Mandalay Bay Ballroom)
• Metra (North Hall 3406)
• Onkyo/Integra (The Wynn Invite-Only)
• Pioneer (Central Hall 9827)
• Polk Audio (South Hall 20507)
• Roadmaster (North Hall 5618)
• Sangean (Central Hall 15007)
• Sony (Central Hall 14200)
• Spectra/Jensen (Central Hall 13238)
• Visteon (North Hall 6027)
• Yamaha (The Rio Invite-Only)

Robert D Young Jr, 33 S Main St. Millbury, MA, KB1OKL

HD is already dead, 77% consumer awareness?? Where is that, on Mars? I personally do know know one person who has even heard of it, never mind anyone who own one outside of a small amount of radio people. HD or actually IBOC as it's more properly known jams adjacent channels and cut the range of radio to about 20-25 miles tops for FM radio with an expensive outside antenna like 50's TV. On AM it cuts great swaths of noise halfway across the country, killing both adjacent stations, even most of the pro-IBOC broadcasters dislike AM IBOC. Try to find one in your local Circuit City or Walmart etc., they are non-existent or hiding under a 42" TV covered with dust. Pocketradio above is right, that first post by Peter Ferrara is nothing but a pre-written commercial. Peter who is the head of the IBOC Alliance and who is nick named Bilk-O for obvious reasons is trying to jam up all existing radios made up to this point which is close to one billion, yes, 1,000,000,000 radios, which will go into the junk pile if this still born technology is somehow foisted upon the public. Don't fall for it!

paul vincent zecchino

Weren't these lessons published about a year or more ago? Why won't TeamBLOC stop?

If BigRadio 'talent' lacks an intuitive grasp of what to say, if they don't even know where the line is, never mind how to dance up to and along yet not cross it, if they can't grab and hold an audience, then how will more lessons help them?

HD certainly won't help. HD jams. This rotten, faux technology jams adjacent stations. You the listener can't hear what you want, only what BigRadio wants.

How can HD jamming be unintentional? It serves BigRadio's greedy aims of jamming competitors off the air, and making listeners discard billions of radios worth trillions of dollars and replacing them with HD stooge sets.

HD was contrived by alleged experts. How could they design such a deeply flawed system, unless the intent was to jam?

As if in admission of this, a once vigilant FCC, during the corrupt 90s 'rewrote' the rules - just for HD.

What do HD boors say when you enjoy a ballgame on a distant station? "You have no business listening to out of town stations." Aren't they bold?

What next? They 'pay youse a visit', and smash your beloved 60's clock radio, new Bose system, and all else not HD? Lezz not gives dem no ideas, huh?

HD is an absurd, destructive, self-serving anachronism promoted with lies, denials, and coercion. Consumers reject it. Yet those who stupidly squandered millions on HD won't quit. They want the money.

Is that why we listen to radio? To 'get money' for greedy-gut BigRadio execs and their shadowy Wall Street backers who care not one whit about their audience?

BigRadio is demolishing itself. Listeners heard - and tuned out. BigRadio insists HD will bring them back. Big Radio proves that greed is its own undoing.

Paul Vincent Zecchino
Manasota Key, Florida
08 January, 2008

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