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Fred Jacobs is President of Jacobs Media, a media research and consulting firm. Jacobs Media clients have included CBS Radio, Premiere Radio Networks, Citadel, Greater Media, MTV Networks, Playboy, Amazon, Electronic Arts, NPR, Sylvan Learning Centers, and Taubman Malls. Learn more about the company here.

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August 2011

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Comments

Tommy Griffiths

Arbitron has a monopoly on the radio ratings biz. The absence of competition creates high prices, inferior products and little motivation to implement the wisdom of the "Arbitron Advisory Council".

Mario Puzo wrote in "The Godfather"-

"Like many businessmen of genius he learned that free competition was wasteful, monopoly efficient. And so he simply set about achieving that efficient monopoly."

Frustrating, huh?

Tommy Griffiths
Available to host a Morning Radio Show
757 404 0833

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