Of course along the way, users sometimes have occasion to "unfriend" someone - and a new word enters the lexicon.
By the way, you have to love some of the runners-up.
Hey, there's always next year.
Fred Jacobs is President of Jacobs Media, a media research and consulting firm. Jacobs Media clients have included CBS Radio, Premiere Radio Networks, Citadel, Greater Media, MTV Networks, Playboy, Amazon, Electronic Arts, NPR, Sylvan Learning Centers, and Taubman Malls. Learn more about the company here.